Case study
6 Months
Industry:
Luxury Lifestyle / Wellness & Home Goods
Project Length:
6 Months
SEO Services:
Organic SEO Growth, Site Visibility Boost, Brand Discovery Strategy
{01} —The Challenge
Flamingo Estate is more than a store — it’s a world.
Tomato-scented candles, wildflower honey, sage oil soaps… every product told a story. But there was one problem: Not enough people were hearing it.
<4.9K
Monthly visitors. low organic traffic despite rich content, stunning visuals, and a fast-growing cult following.
Not ranking in search
results for terms like “botanical candles,” “organic bath oils,” or “artisan pantry gifts.”
Existing fans
Traffic mostly brand-driven, from existing fans, not new customers.
504 to 9.3K backlinks
Traffic share rose from 15% → 24%
2.7K to 7.2K ranking keywords
From 4.9K to 26.5K monthly organic visitors
Paid traffic kicked in with 2.1K monthly visitors
{03} — Solution
What We Did
We didn’t change the story — we amplified it.
Made key product pages rank for what people were already searching for
From “natural room sprays” to “herbal olive oil” — we aligned content with search intent
Improved how Google sees the site
Speed fixes, clean-up of technical SEO issues, and refined site structure
Strengthened the backlink footprint
From 504 to over 9,300 high-trust links across lifestyle, design, wellness, and food blogs
— Brand Director at Flamingo Estate
