Brand Identity & Creative Design Services in London

WOW combines strategic direction with creative design to build a unique brand identity that your customers want to be a part of.

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Specialist branding services that build trust

Your brand identity is your key to credibility and awareness. From positioning and logos to design systems and packaging, we work closely with you to capture your business essence.

Our branding packages cover Positioning, Visual Identity, and Tone of Voice, providing expert-led services from discovery to essential elements.

Brand Proposition

Let's face it, first impressions matter. Your website's an opportunity to wow your audience, so why waste it with bad design? Because brands win new fans when they're brave enough to go beyond their creative comfort zone.

Visual Identity

Let's face it, first impressions matter. Your website's an opportunity to wow your audience, so why waste it with bad design? Because brands win new fans when they're brave enough to go beyond their creative comfort zone.

Tone of Voice

A unique tone of voice helps brands build trust and become memorable in the minds of their audience. We’ll collaborate with your key people to devise a tone that resonates with your customers and inspires them to action.

Branding workflow

This shows the stages of our typical website process, from the initial kick-off meeting all the way to launch day.

Featured Projects

An all-purpose brand book for your teams

A brand book provides clear guidelines for your brand's communication and visuals. We deliver your Brand Guidelines document once the creative direction is set, equipping you to stand out across your online presence. It becomes your brand reference, whether with WOW or another agency in Londo or beyond.

Design & Development FAQs

Let’s face it, first impressions matter. Your website’s an opportunity to wow your audience, so why waste it with bad design? Because brands win new fans.
Our projects vary in size often dictated by the service types. Projects we love are rooted in deep strategic thinking that drives real business impact, always led by beautiful design. Example 1: Brand positioning > Tone of voice / Copywriting > Brand identity > Web design, UX and development > Ongoing SiteCare partnership. Not sure what you need? We are always happy to chat.
We don’t offer ‘out of the box’ solutions and therefore don’t have any ‘out of the box’ pricing. The majority of our full projects sit between £5k and £30k, but project costs will depend on the final scope of work and vary from project to project. We generally have a minimum project size of £5k. We prefer to agree a fixed cost with agreed milestone payments.
A web design and build project can last around 4-6 weeks. There are always ways to consider business objectives (such as phased launches) so even if your timescales don’t work with this, it’s always worth reaching out.
SiteCare is a key part of our business and ensuring the success of the project over a longer period of time. Not only do we offer the expected maintenance and security but we also offer design and marketing support.